The Contagious Commandments

• Наличност: Изчерпано
• Array ( [product_id] => 1118225 [model] => 0240.01541 [sku] => 0240.01541 [upc] => 1125053 [ean] => 9780241328965 [jan] => [isbn] => 9780241328965 [mpn] => [location] => [quantity] => 0 [quantitystore] => 0 [stock_status_id] => 5 [image] => catalog/red_business.jpg [manufacturer_id] => 3460 [shipping] => 1 [price] => 29.9900 [points] => 0 [tax_class_id] => 0 [date_available] => 2019-05-17 [date_expected] => 0000-00-00 [weight] => 0.51700000 [weight_class_id] => 0 [length] => 16.00000000 [width] => 24.00000000 [height] => 0.00000000 [length_class_id] => 0 [subtract] => 1 [minimum] => 1 [sort_order] => 1 [status] => 1 [viewed] => 1178 [goodreads_id] => 38903403 [goodreads_count] => 46 [goodreads_reviews] => 158 [goodreads_rating] => 4.13 [goodreads_updated] => 2022-04-28 12:45:20 [date_added] => 2019-05-17 15:00:38 [date_modified] => 0000-00-00 00:00:00 [language_id] => 2 [name] => The Contagious Commandments [description] => <p>Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance?</p><p>Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution.<br></p><p>Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco, and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can too.<br></p> [tag] => [meta_title] => The Contagious Commandments [meta_description] => [meta_keyword] => [custom_alt] => [custom_h1] => [custom_h2] => [custom_imgtitle] => [custom_title] => [store_id] => 0 [manufacturer] => PORTFOLIO [discount] => [special] => [reward] => [stock_status] => Изчерпано [weight_class] => [length_class] => [rating] => 0 [reviews] => 0 [categories] => Array ( [0] => Array ( [category_id] => 42 [image] => [parent_id] => 0 [top] => 1 [custom_label_0] => [column] => 1 [sort_order] => 20 [status] => 1 [date_added] => 2017-08-01 23:37:09 [date_modified] => 2023-04-07 07:36:32 [language_id] => 2 [name] => Книги на английски език [description] => <span id="docs-internal-guid-3900d615-7fff-9f0e-339a-a9675e1e7c75"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Буктрейдинг е един най-големите вносители на книги на английски език, затова тук можете да откриете една от най-богатата селекция на англоезични заглавия на добри цени. Открийте всички световни бестселъри и хитови автори на едно място.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Какви жанрове предлагаме?</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Всякакви би бил най-подходящият отговор. Тук можете да намерите всички жанрове. </span></p><ul style="margin-top:0pt;margin-bottom:0pt;"><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Художествена литература - включваща всички романи: криминални, любовни, световна класика и т.н.;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Изкуство - албуми на знаменити фотографи, художници и всякакви творци;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Бизнес, икономика, маркетинг, право;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Литература за деца и тийнейджъри;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">История;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Биографии и автобиографии, както и много други.</span></p></li></ul><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Защо да четем книги на чужд език?</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Ученето и владеенето на чужди езици е изключително полезно за човека. Това подобрява развитието на мозъка и подобрява паметта. Освен тези ползи, знанието на чужд език дава голяма доза самочувствие и увереност. Улеснява комуникацията при пътувания извън страната. </span><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;"><br class="kix-line-break"></span><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">А защо английски? Защото, както и Вие ще се съгласите, той се превръща малко по малко в майчиния език на Земята. Защото е приятен за говорене, четене и учене. И не на последно място, именно на английски език са написани голяма част от най-популярните и любими на цял свят творби.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Издателства</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Буктрейдинг разпространява и работи взаимно с едни от най - големите и значими за световното книгоиздаване издателства, сред които:</span></p><br><ul style="margin-top:0pt;margin-bottom:0pt;"><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Penguin;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Harper Collins;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Bloomsbury;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Hodder;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Usborne;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Simon &amp; Schuster;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Faber &amp; Faber;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">DK;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Taschen;</span></p></li><li dir="ltr" style="list-style-type: disc; font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Thames &amp; Hudson и редица други.</span></p></li></ul><br><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Защо booktrading.bg</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Както вече споменахме, ние сме вносители и разпространители, което прави нашата селекция и вашия избор богати. Ако много желаете някое заглавие, на което сте попаднали случайно в интернет и сте нетърпеливи да прочетете, но не откривате в нашия каталог, то не се колебайте да отправите запитване към нас. Ние ще направим всичко възможно, за да се сдобиете с желаното издание. </span><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;"><br class="kix-line-break"></span><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Тук можете да разгледате всички англоезични заглавия събрани за Вас на едно място. Поръчайте бързо и лесно, само с няколко клика, без значение от вашето местоположение. При нужда от съдействие и запитвания, не се колебайте да се свържете с нас на телефон, мейл или да пишете на онлайн консултантите ни, които са винаги на разположение, за да Ви помогнат във всяка създала се ситуация.</span></p><br></span> [meta_title] => Литература на английски език [meta_description] => [meta_keyword] => English,Language,Books [custom_h1] => [custom_title] => [store_id] => 0 ) [1] => Array ( [category_id] => 218 [image] => [parent_id] => 42 [top] => 0 [custom_label_0] => [column] => 1 [sort_order] => 5 [status] => 1 [date_added] => 2017-08-01 23:42:39 [date_modified] => 2019-02-19 13:53:31 [language_id] => 2 [name] => Business & Economics [description] => Business &amp; Economics [meta_title] => Business & Economics [meta_description] => [meta_keyword] => Business & Economics [custom_h1] => [custom_title] => [store_id] => 0 ) [2] => Array ( [category_id] => 549 [image] => [parent_id] => 42 [top] => 0 [custom_label_0] => [column] => 1 [sort_order] => 7 [status] => 1 [date_added] => 2019-02-15 13:44:11 [date_modified] => 2019-02-19 14:06:58 [language_id] => 2 [name] => Culture & Society [description] => <p><br></p> [meta_title] => Culture & Society [meta_description] => [meta_keyword] => [custom_h1] => [custom_title] => [store_id] => 0 ) ) )

  Автор:	Paul Kemp-Robertson , Chris Barth
  Година на издаване:	2018
  Език:	Английски
  Корица:	Hardback
  Страници:	304